Sarah Zaaraz


Why Choose Us

Providing Best ServiceSince 2013

Sarah Zaaraz is a designer boutique in London, UK designed by Atia Ahmed.

It was established in May 2013, it is one of the best Pakistani fashion designer department store in London, has built up an unrivalled reputation for fashion forward designs, superior service and the most stylish interiors to create the ultimate shopping experience.

We have over a hundreds of styles and new collections is introduced to the store almost every day. has created a retail environment that encourages you to browse at your leisure, with bespoke fitting designer dresses and stunning displays all of our outfits are one of pieces so that you stand unique among others. Our range includes trendy Kurtis, Pakistani Dresses, casual dresses, Wedding collections, cardigans, trousers and many more.

We specialise in pure fabrics & hand work embroidered clothes, bridal wear, Maxis, party wear & casual wear. We have a wide collection of cotton suits, georgette suits & chiffon suits. Ethnic Fashion, Designer lawns.

Our goal is to complete your Pakistani look at the right time just for you at an affordable price. We toil in the way of bringing forth a constant and fullest representation of the widest collection for Pakistan fashion in a fun and easy manner. We believe we have a responsibility of delivering the best shopping experience to our customers and aim at your satisfaction.

Our approach is fresh with ideas that will revitalise the industry, and like you, we are discerning fashion enthusiasts, knowing well enough that you want to be able to purchase nothing but the best.

Each category of fashion has a dedicated area with expert and friendly staff to guide & serve you to the best. You will find everything which suits your personality and of your choice.

Excellent Quality-Affordable prices!